Social Networking Is Sensible Business

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Professional networking organizations like eWomen Network and CEO Space are invaluable resources when it comes to connecting and sustaining relationships with professionals, but so is social media. In fact, some experts have found that the number one social media network for employment purposes is Facebook. The following list contains other interesting stats regarding employment and online networks.

Ninety four percent of recruiters currently use or plan to use social media for
Use of social media led to a 49-percent improvement in candidate quality over candidates sourced only through traditional recruiting channels.


“Connection”

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Within the word kindness is the word kin. “Kin” means there is a relationship between people, indicating a group is made up of the same kind. Kin is the word to use when you want to describe people who are connected. In business, you can’t have kindness without connection, or connection without kindness. The fact is we are kindred spirits in business.
The human species is designed to be in sync. We move to the rhythm of others,


How Kindness Generates Customers

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One of my favorite stories comes from an article I read by Bill Taylor on HBR.org, the website of Harvard Business Review, retelling the story of the story of Brandon Cook, from Wilton, New Hampshire, whose hospitalized grandmother admitted she desperately wished for a bowl of soup (her favorite clam chowder from Panera Bread). Unfortunately, granting this minor wish was impossible since at that time Panera only sold clam chowder on Fridays.
Ever the loyal grandson,


How Kindness Generates Connectivity

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Neil Alcala, CEO and owner of DirectPay for the last 20 years, processes credit cards and places ecommerce solutions for coaches, speakers, trainers, infomarketers, and other professionals to get paid for their services.
I’ve personally witnessed Neil’s generosity throughout the years, as a CEO and a person, with no concern for receiving anything back. “Kindness is ingrained in our culture at DirectPay,” he told me. “It’s not something that we actively measure, but one of the things that we really focus on is when you call or contact DirectPay,


Return on Your Characteristics

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The root of the word characteristic is “character,” and isn’t that what we are really talking about here? Kindness and good character go hand-in-hand. When you have good character, you possess the characteristics of kindness that let people know you are caring, responsible, trustworthy, respectful, fair, and a good citizen. And just as there are returns on investment in business, there are returns on character—high returns.
Fred Kiel, founder of KRL International, based most of his career demonstrating that zeroing in on the kindness characteristics that make up the core of our humanity is what produces life-affirming inner change,


What Kindness Isn’t

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Maybe right now you’re thinking to yourself: Kindness? Really? The last Harvard Business School class reunion didn’t include a hand-held circle of MBAs singing Kumbaya. Maybe not, but the cream of the corporate crop has always known that a smart business strategy includes how customers are treated and perceived to be treated. In his article in the Harvard Business Review, Jeffrey F. Rayport writes about what was introduced by the Review two decades ago as “service recovery—a company’s ability to respond quickly,


The Return on Kindness (ROK) Plan: 7 Pathways to Profit

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Generating kindness currency can happen by focusing on seven character traits, or seven pathways. These steps do not need to be done in any particular order, and what is even greater about them is you can reap the benefits immediately by just implementing one or two; no need to do all of them right out of the gate. As you think about your business model and consider where kindness currency can be spent, you might find that your business is already sufficiently doused in one or two traits while you want to focus on building more equity in other areas.


What Is Kindness?

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Kindness in all of its simplicity is a loaded word. It’s a catch-term for a host of other traits, behaviors, emotions, and actions, which must be exhibited on a daily basis in order to cash in on kindness. Just as we pay for goods and services using cash, credit, and even barter, kindness currency varies. So let’s expand its definition by offering the many characteristics of kindness, the very characteristics that make up the seven pathways to profit: compassion,


How to Become a Celebrity On a Shoestring Budget

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Master showman PT Barnum said, “A terrible thing happens without publicity … NOTHING!” Whether you’re a one-person road show or a major corporation, you need people to know about you. Publicity is your best friend if used well and is a terrible waste if ignored. Publicity is the most overlooked marketing tool and also the least expensive, least risky…
Publicity, public relations, and advertising
Publicity is free media exposure for your product or service.


Goals, Intentions, and Strategies to …Get Noticed!

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Identify your objectives; know precisely what you want to achieve.
When you’re clear about your goals, you can explain them to others. If others understand what you need, they will be better able to help. The clearer you are about your goals the more likely you will be to create a plan that will accomplish them.
Before I attend meetings or events, I set goals. I decide what I would like to accomplish. Since meetings usually have specific agendas,