I had spent a year heavily investing in my career; time, money, networking, and lots of training enabled me to update and redesign my workshops and presentations, website, and promotional materials. Mark LeBlanc, who had been the president of the National Speakers...
The term “public relations” consists of two words, “public” and “relations.” Relations with the public are publicists’ inventories. Relationships are the most valuable assets in publicists’ portfolios. The most valuable relationships are those with the media because...
What is publicity, and why is it important? Publicity means building exposure around a product or service you’re offering. If you want people to know about your product or service, publicity is important. It’s a part of public relations after all. Public relations is...
Boardroom, Inc., is a publisher of books and newsletters located in Stamford, Connecticut. It was founded in 1972 by Marty Edelston and is best known for publishing the newsletters: Bottom Line/Personal, Bottom Line/Health, Bottom Line/Tax Hotline, and Bottom...
Please your clients and customers by learning what they want and always delivering it. People have many choices and can give their business to many companies. Consistently provide what they want or they won’t continue to do business with you, and they definitely won’t...
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