In the fast-paced world of business, where success often seems synonymous with toughness and relentless pursuit of profit, it’s easy to overlook the transformative potential of kindness. But what if I told you that kindness isn’t just a feel-good...
As we gear up for the Thanksgiving week, let’s dive into a topic close to my heart – the extraordinary impact of small, conscious acts of kindness in the business world. I’m Jill Lublin, your devoted Kindness Awareness Champion and the proud author of...
Good question. Some people believe that press releases are obsolete and that no one actually reads them. True-most press releases are not read thoroughly, but they are scanned. People glance at headlines and bullet points and give most releases a quick once over. So...
So you’ve started your own business and you’re ready to let the world (or your neighborhood) know. Now it’s time to add public relations to the list of your entrepreneurial skills. Public relations is human relations and a critical aspect of growing your business....
Master showman PT Barnum said, “A terrible thing happens without publicity … NOTHING!” Whether you’re a one-person road show or a major corporation, you need people to know about you. Publicity is your best friend if used well and is a terrible waste if ignored....
The way you handle the media is the key to achieving desired success. They are finicky. Aim for the headlines, Jill Lublin has the inside scoop on what makes the media smile and what makes them cringe. 15 THINGS THE MEDIA HATES 1. Not taking “no” for an answer2. Long...
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