To build your business is to become influential, to convince others that your goods or services can improve their business or their lives. To become influential, get noticed. Getting noticed is the most powerful way to drive your business, increase your profitability,...
Continuing with the theme of our last blog, here are the next 7 common misconceptions and myths that people still believe when it comes to promoting themselves. Try not to fall into the trap of following them. Remember the first 7 were: All publicity is good...
Many of us hold false beliefs about business, including myths that have been passed down through traditional approaches that are no longer effective, as well as theories that may have sounded plausible but lacked substance. This also applies to the realm of...
“Have a bid toward action-let’s see something happen now. You can break that big plan into small steps and take the first step right away” — Richard Thalheimer, The Sharper Image Founder. Smart networkers are always prepared to network. They know that at any time, at...
Guerrillas know that the regardless of what product you produce or service you provide, you are the product! You are your own brand, and you must always sell yourself. And selling yourself is a full-time job. When you repeatedly sell yourself, you build name...
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