Blog
Media Magnet, Jill Lublin shares tips, resources and insights for business success, Kindness and marketing impact
How Kindness Generates Customers
One of my favorite stories comes from an article I read by Bill Taylor on HBR.org, the website of Harvard Business Review, retelling the story of the story of Brandon Cook, from Wilton, New Hampshire, whose hospitalized grandmother admitted she desperately wished for...
How Kindness Generates Connectivity
Neil Alcala, CEO and owner of DirectPay for the last 20 years, processes credit cards and places ecommerce solutions for coaches, speakers, trainers, infomarketers, and other professionals to get paid for their services. I’ve personally witnessed Neil’s generosity...
Return on Your Characteristics
The root of the word characteristic is “character,” and isn’t that what we are really talking about here? Kindness and good character go hand-in-hand. When you have good character, you possess the characteristics of kindness that let people know you are caring,...
What Kindness Isn’t
Maybe right now you’re thinking to yourself: Kindness? Really? The last Harvard Business School class reunion didn’t include a hand-held circle of MBAs singing Kumbaya. Maybe not, but the cream of the corporate crop has always known that a smart business strategy...
The Return on Kindness (ROK) Plan: 7 Pathways to Profit
Generating kindness currency can happen by focusing on seven character traits, or seven pathways. These steps do not need to be done in any particular order, and what is even greater about them is you can reap the benefits immediately by just implementing one or two;...
What Is Kindness?
Kindness in all of its simplicity is a loaded word. It’s a catch-term for a host of other traits, behaviors, emotions, and actions, which must be exhibited on a daily basis in order to cash in on kindness. Just as we pay for goods and services using cash, credit, and...
Kindness: A Business Contradiction or Useful Convention?
Doing hard work, providing highly skilled services, innovating a product, or opening a business while expecting nothing in return is typically viewed as a contradiction to profitable operations. This is why when Mark went without compensation for the hours of...
Empathy and Self-Compassion: Be Good to Yourself When Nobody Else Will
Every single day, it is likely we will feel frustrated, rushed, stressed, worried, annoyed, angry, lost, and a whole host of other negative vibes. Whatever you want to call the angst and the suffering, we can’t let ourselves be dominated by it. We must learn to take...
Empathy in Business Communication
Jill Lublin, Author, Profit of Kindness: How to Influence Others, Establish Trust, and Build Lasting Business Relationships Business procedures and management decisions are based on facts and not emotions. As a consequence, business communication strategies are also...
How Good Leaders Keep Their Top Talents
High-performing employees contribute extensively in achieving business results. Hence, companies have designed programs from benefits and compensation to training and development to retain them. Despite this, the Harvard Business Review article by Jean Martin and...
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