Blog - Jill Lublin

What Kindness Isn’t

Maybe right now you’re thinking to yourself: Kindness? Really? The last Harvard Business School class reunion didn’t include a handheld circle of MBAs singing Kumbaya. Maybe not, but the cream of the corporate crop has always known that a smart business strategy...
Boost Your Selling Power through Kindness

Boost Your Selling Power through Kindness

Once upon a time, there were salespeople who started the purchasing process and heavily influenced the decision-making of consumers. But times have changed. Today, according to a research by HubSpot, 62 percent of consumers will use a search engine for information...

Grow Your Business With A Website

For guerrillas, the Internet continues to be a bonanza because it has exponentially expanded their media opportunities and their reach, and brings potential consumers to them. A website makes it possible for a guerrilla to address wider target audiences more...

Identifying Your Targets

Networking starts with introductions and introductions come in a number of forms. I have separated them into five categories: Cold calls Leads Cold introductions Warm introductions Personal introductions Cold calls are attempts to contact people who you don’t know and...

Generosity

Business is not always about money, although for most people the bottom line influences a lot of their decisions. In business, profits are always a consideration; they are the measuring rod. But sometimes the best way to get noticed is by forgoing some profits,...