by Jill Lublin | May 21, 2015 | Uncategorized
1. Introduce yourself with a sound bite. Few people have time to listen to the full story. Use language that will grab and captivate the media, show them your star potential and make them want to move mountains to advance your career. 2. Come from the heart. To...
by Jill Lublin | Apr 29, 2015 | Informative
So you’ve started your own business and you’re ready to let the world (or your neighborhood) know. Now it’s time to add public relations to the list of your entrepreneurial skills. Public relations is human relations and a critical aspect of growing your business....
by Jill Lublin | Apr 24, 2015 | Informative
Master showman PT Barnum said, “A terrible thing happens without publicity … NOTHING!” Whether you’re a one-person road show or a major corporation, you need people to know about you. Publicity is your best friend if used well and is a terrible waste if ignored....
by Jill Lublin | Apr 16, 2015 | Informative
The way you handle the media is the key to achieving desired success. They are finicky. Aim for the headlines, Jill Lublin has the inside scoop on what makes the media smile and what makes them cringe. 15 THINGS THE MEDIA HATES 1. Not taking “no” for an answer2. Long...
by Jill Lublin | Apr 15, 2015 | Informative
20 Questions to Keep You on the Guerrilla Publicity Track Here are 20 questions to ask yourself to stay on the Guerrilla Publicity Track. They are from my best-selling book Guerrilla Publicity, available on Amazon.com Savvy Publicity Hounds will be able to answer...
by Jill Lublin | Apr 5, 2015 | Informative
Networking is the process of building and maintaining relationships. It’s the development of a team that will support your efforts and the efforts of your network teammates to reach your respective goals. Networking is about forging bonds and sharing. Networking Do’s:...
by Jill Lublin | Jan 15, 2015 | Networking
When your referral sources recommend you, they should sell you to potential clients and make them eager to work with you. Then, when potential clients contact you, all you have to do is close the deal — if you want to work with them. Most referral sources will...
by Jill Lublin | Dec 15, 2014 | Get Noticed Get Referrals, Guerrilla Publicity
Branding expert Dick Bruso has developed the Power Referral Program®. His system is premised on the belief that people do business with you for four reasons. Because: They trust you. They like you. You are competent in your area of expertise. You have...
by Jill Lublin | Dec 8, 2014 | Informative
Connecting is the art of building relationships; relationships that last. It’s the forming of bonds with people that can grow into deeper, closer, more meaningful relationships. Making close connections is essential because people prefer to work and interact those...
by Jill Lublin | Nov 15, 2014 | Get Noticed Get Referrals
Adjust your attitude. Assume the role of the person that you want to be; a person who has already achieved success. “Always self-promote’ 24/7 and be very intentional.” Tommy Newberry the author of The 4:8 Principle (Tyndale House Publishers, 2007) states. “First,...
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