Blog
Media Magnet, Jill Lublin shares tips, resources and insights for business success, Kindness and marketing impact
Your outlook
Remember back in school how different personalities emerged and distinguished themselves. Every school had characters such as the nerd, the rocker, the jock, the babe, and the brain. Yet the one we tend to remember most fondly is the clown. We all noticed the clown...
Quick Tips to create solid connections and more meaningful relationships
Connecting is the art of building relationships; relationships that last. It’s the forming of bonds with people that can grow into deeper, closer, more meaningful relationships. Making close connections is essential because people prefer to work and interact those...
Being completely present
Get noticed by being completely present. “Lots of people attend events, but are distracted and are not in the present moment,” Sandra Yancey finds. “As they talk to you, they scan the room for better opportunities. I call that ‘arriving,’ not being ‘present.’ “When I...
Distinguishing yourself
Get noticed, but attract the right kind of attention. Forget the myth that, “all publicity is good publicity.” Think instead of Howard K. Stern, Paris Hilton, or Brittany Spears. Perhaps in the past, just being noticed was enough; when people knew your name, for...
The new environment
I’m sure you've noticed how business has changed. We've left the era where companies could sit back, coast on their reputations, and let customers vie to do business with them. Now, everything has speeded up and is usually in flux. In business, change is no longer...
5 Sound Bite Mistakes
By Susan Harrow In this new age of media 2.0 the media is more often searching for experts when they have the need rather than pouring over hundreds of useless press releases that don't have information that is relevant for their audience. So even if you haven't sent...
The Best Way to Build Your Business: Get Noticed
The best way to build or expand your business is to become influential; to convince others that your goods or services can improve their businesses or their lives. In order to become influential, get noticed. Getting noticed is the most powerful way to drive your...
What is the Crash Course in Publicity?
Are you wondering what the "Crash Course in Publicity" is all about? In Just 1 Day, You Will: Craft Your Message so that the public and press will embrace it Write an Effective Press Release Write a Bio Become Media Savvy Strategically Plan Your Publicity Campaign...
Using Publicity to Increase Your Income
For a new business, the ultimate objective of doing promotion and publicity is to, spread the word and consequently increase the revenue. No matter how good and extraordinary the service a business offers, unless it is backed by a solid publicity strategy, it will...
Make a Name for Your Business
We live in a world of competition, where everyone is looking to beat the other. This competition can be evidently seen in the business world, where there are numerous companies that offer the same product or service, and to the same target market. In such case, a...
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